Introduction Programme

Artificial Intelligence

What AI is, what it is not, and how to tell the difference.

Mode: Online, self-paced Duration: 14 Weeks, 98 Lessons Level: No maths background needed
Read Week One Free Download the 244-page workbook

Why Artificial Intelligence?

Everybody is being sold AI. Very few people can say whether a given problem needs it.

This course is an introduction, which means it starts before the models: with what artificial intelligence actually covers, how rules, search and learning differ, and how to measure any of them so the answer means something. It then works through language, vision, fairness, explainability and governance, and finishes with a capstone whose first question is whether the problem needs AI at all.

What Makes This Course Different?

The comparisons in this course were run rather than asserted, and several of them favour the unglamorous option. Those results are printed on the lesson page.

Hand-written keyword rules routed helpdesk tickets correctly 87 percent of the time, with no training data at all
A frozen transformer did not beat TF-IDF bigrams on the course's review corpus
Hand-designed image features lost to raw pixels, and week 8 shows by how much

What This Programme Delivers

✓ 98 day-by-day lessons across 14 weeks
✓ No maths background assumed, and code explained line by line
✓ Rules, search and learning compared on the same problem
✓ Bias, explainability and privacy as measured work, not a closing lecture
✓ 112 self-assessment questions with worked answers
✓ A capstone that begins by asking whether AI is needed at all

Skills You Will Build

Technical Skills

  • Turning text into numbers, and why that step decides most of the outcome
  • Entity extraction, keywords, topics, similarity and sentiment
  • Breadth-first, depth-first and A* search, with expansion counts compared
  • Embeddings, from counting to compression
  • Transformers and large language models, attention worked through by hand
  • Images as arrays, and the classical features built from them
  • Six image classifiers compared on the same images
  • Detection, segmentation and transfer learning
  • Fairness metrics on data whose truth is known
  • Importance, counterfactuals and partial dependence
  • Re-identification, model leakage and model cards

Judgement

  • Deciding whether a problem needs AI or a rule
  • Reading a confusion matrix instead of an accuracy score
  • Spotting the four ways a good result turns out not to be one
  • Knowing which definitions of fairness cannot hold at the same time
  • Recognising where an explanation is misleading you
  • Placing the human in the finished system

Does This Problem Actually Need AI?

Week 3 takes all three approaches apart on the same problem. The right answer is often the cheapest one.

Consideration Rules Search Learning
Use when The logic is known and stable The goal is known, the path is not The pattern exists but nobody can write it down
Data needed None A defined state space Labelled examples, usually many
Cost to build Hours Days Weeks, plus data collection
Explaining a decision Trivial Show the path Needs its own techniques
Fails when The world changes The space is too large The data does not match reality
Course coverage Week 1 Week 3 Weeks 4 to 10

14-Week Learning Roadmap

View Detailed Week-by-Week Curriculum →

1

Foundations

Weeks 1 to 3. What AI actually is, rules against search against learning, measuring a model honestly, and the four ways a good result turns out not to be one.

2

Language

Weeks 4 to 7. Text as data, the standard language tasks with the measurement each one needs, embeddings, then transformers and large language models.

3

Vision

Weeks 8 to 10. What a picture looks like to a computer, six classifiers compared honestly, then detection, segmentation and transfer learning.

4

Responsibility

Weeks 11 to 13. Bias and fairness measured on known truth, explaining what a model did and where that misleads, then privacy, safety and governance.

5

Capstone

Week 14. One problem worked end to end, from whether it needs AI at all to where the human belongs in the finished system.

What You Build Along The Way

A Classifier Against A Keyword Rule

A trained text classifier measured against a handful of keyword rules, on a corpus split by phrasing so the test set cannot leak the answer.

scikit-learn

A Maze, Three Ways

Breadth-first, depth-first and A* run on the same maze with steps and nodes expanded counted: 22 steps and 108 expansions against 48 and 64.

Search

An Embedding Space You Can Query

Words as arbitrary symbols turned into words with relationships, built up from counting and compression rather than downloaded.

Embeddings

A Fairness And Explainability Audit

A model examined on data whose ground truth is known, including the fairness definitions that cannot all be satisfied at once.

Governance

What The Capstone Asks Of You

Framing

Does this need AI at all?

The first question of the capstone, answered with a measured rule-based alternative rather than an opinion.

Who is affected

Name the people on the receiving end of the decision before you build anything that makes it.

Measurement

The metric that fits the problem

Chosen and justified before the model, with a confusion matrix rather than a single accuracy figure.

Where it fails

Per-group performance, and the failure mode the headline number is hiding.

Responsibility

A model card

What the system does, what it was trained on, where it should not be used.

Where the human belongs

The point in the workflow where a person reviews, overrides or is accountable.

Finish With

A text classifier with an honest evaluation
A search agent you can explain step by step
An image classifier comparison across six methods
A fairness and explainability report
A model card for a system you built
Certificate of Completion

Where This Material Leads

The roles this course is written for:

AI Analyst
Junior Data Scientist
AI Product Associate
Automation / Process Analyst
Technical Solutions roles

Also written for managers and product people who have to judge an AI claim without building the thing themselves.

Tools & Technologies

Core Tools

Python scikit-learn NumPy

Also Covered

Matplotlib Jupyter GitHub

Every tool used is free and open source. Nothing on this course needs a paid licence.

Who This Is For

Complete Beginners

No maths background, no prior AI

Managers And Product People

Enough depth to judge an AI claim

Choosing A Specialism

Take this before Machine Learning or Deep Learning

No maths background required and no prior AI. Every code example is explained line by line.

Certificate of Completion

Certificate of Completion in Artificial Intelligence

Issued by EDUSHARK TRAINING once you finish the fourteen weeks and submit your capstone. It records what you built, not a grade.

Start At The Beginning

Fourteen weeks that start with what AI is, and end with whether your problem needs it.

Start: Any day. Week one is already published
Mode: Online, self-paced
Cost: Free to read in full
Start Week One